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During this year’s show, we saw ingredient traceability go digital, experienced multiple examples of multifunctional ingredients and finished CPGs, and the reformulation or relaunch of existing hero ingredients by manufacturers and suppliers to the cosmetics and personal care product industries. ....
Spanish beauty brand Bruno Vassari has been increasing its presence overseas in recent years, and its expansion drive fuelled by extensive NPD shows no signs of slowing. ....
The skin care brand partnered with experiential e-commerce platform Obsess to release a digital storefront that features animations, a custom-designed layout of five rooms featuring different products, and a fully interactive experience for consumer engagement. ....
Sustainable programs and initiatives have become the cosmetics and personal beauty care product industry standard – but what are some of the most economically viable ways to implement these practices to best meet consumer demand? Our upcoming CosmeticsDesign webinar will dive deep into some of the leading insights and innovations in this space for retail brands. ....
Luxury skincare brand Elemis is targeting consumers via micro-influencers, as it aims to raise brand awareness among new audiences using TikTok and Instagram. ....