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NEW HARD-HITTING NATIONAL TV AD URGES THE NATION TO STAY AT HOME


NEW HARD-HITTING NATIONAL TV AD URGES THE NATION TO STAY AT HOME
Government launches new national campaign featuring hospital staff and COVID-19 patients to remind the public of the extreme pressures still facing the NHS.
New emotive TV ad challenges the public to think about the impact their actions might have by asking: “Can you look them in the eyes and tell them you’re helping by staying at home?”
The TV advert launched on ITV and Channel 4 with further advertising across radio, out of home, digital and across social media.
Someone is admitted to hospital every 30 seconds with the virus, and a quarter of those are under the age of 55. There are currently over 38,000 beds taken up in England by COVID-19 patients. ....

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