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The Durex Birds and Bees Talk Programme expands to Gujarat and Delhi aiming to transform 15 million adolescent lives

New Delhi [India], March 27 (ANI/BusinessWire India): Reckitt, the global leader in consumer healthcare, today announced the expansion of The Durex Birds and Bees Talk programme (TBBT), which is directed towards adolescents between the age group - 10 to 19 Years, in the states of Gujarat and New Delhi. In partnership with ASSOCHAM Foundation For Corporate Social Responsibility (AFCSR), the programme aims to reach 15 million adolescents this year across the two states. To mark the expansion, the programme has also launched its theme song - 'Protected' which focuses on five key pillars built within the curriculum - Consent, Equity, Inclusion, Awareness and Protection. The Durex Birds and Bees Talk programme released its first Social Return on Investment (SROI) Evaluation Study Report, highlighting that every Rs 1 invested into the programme, delivers Rs 24.40 in social value. Led by Plan India and Reckitt, the programme has been implemented in 6 North East States (NES) of Arunach ....

News Net , News Release Publishing , New Delhi India , Arch 27 Ani Businesswire India Reckitt , He Global Leader In Consumer Healthcare , Oday Announced The Expansion Of Durex Birds And Bees Talk Programme Tbbt , Hich Is Directed Towards Adolescents Between The Age Group 10 To 19 Years , N The States Of Gujarat And New Delhi In Partnership With Assocham Foundation For Corporate Social Responsibility Afcsr , He Programme Aims To Reach 15 Million Adolescents This Year Across The Two States Mark Expansion , He Programme Has Also Launched Its Theme Song 39 Protected Which Focuses On Five Key Pillars Built Within The Curriculum Consent , Wareness And Protection The Durex Birds Bees Talk Programme Released Its First Social Return On Investment Sroi Evaluation Study Report , Ighlighting That Every Rs 1 Invested Into The Programme , Elivers Rs 24 40 In Social Value Led By Plan India And Reckitt , He Programme Has Been Implemented In 6 North East States Nes Of Arunachal Pradesh , Agaland And Sikkim Through Offline Digital Platforms , Bbt Has Reached 4 Million Youth Till Date Across These States Launched With The Support Of Respective State Governments , Bbt Hasa 2 Level Interactive , Nimated Curriculum That Covers Growing Up And Life Skills , O Promote The Core Principles Of Inclusion , Wareness And Protection Gaurav Jain , Executive Vice President , South Asia , Uot At Reckitt , E Are Committed To Helping Adolescents As They Encountera Range Of Life Changing Experiences That Necessitate Coping And Adaptation Over The Last Three Years , He Durex Birds And Bees Talk Programme , Mplemented In Partnership With Plan India Across North Eastern States ,