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While reviewing notes for a potential case with an e-commerce company in Argentina, the research team at HBS’s Latin America Research Center (LARC) noticed multiple mentions of one of the organization’s leaders, Karen Bruck. As the director of corporate sales, Bruck was facing challenges developing one of her managers who, though business savvy, was struggling to adjust to the workplace culture. Excited at the prospect of finding another case highlighting the region and industry, the research team quickly created a one-page case brief and soon after produced a case with HBS Professor Joshua Margolis, whose research interests include exercising leadership through difficult situations.

United statesDorian salinasKaren bruckMercado libreJoshua margolisGlobal society biInstitute for the study of businessLatin america research centerAmerica research centerLatin americaGlobal societyMariana calLatin america advisoryFernanda miguelGrowing managers