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Some Would-Be Buyers Have Given Up - Banker & Tradesman

Some Would-Be Buyers Have Given Up
Survey Estimates 1 in 3 Could Wait a Year or More
By Lew Sichelman | Special to Banker & Tradesman | Mar 14, 2021 | Reprints | Print
Stephanie Visscher is still in the game. But she is pulling her hair out.
Along with her boyfriend, the Denver public relations counselor has been looking for a house since early January, to no avail. Inventory is so scarce where she wants to live, and competition so stiff, that she hasn’t even had a chance to make an offer.
“It’s definitely been tempting to give up,” Visscher told me. “Everyone said you have to make compromises on your first home, but there’s nothing to compromise on. When I have gone to showings, it’s crazy.” ....

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If your focus isn't on helping consumers buy and sell, it's time to reprioritize

A real estate agent is in the business to help consumers buy and sell real estate, right? The question seems obvious – if not rhetorical. But if your focus right now isn’t on growing your business by increasing productivity and expanding your sphere, maybe it’s time to reprioritize how you operate and reassess what you hope to achieve in the coming months.
Putting the customer first
Focus on creating successful transactions will benefit two parties the most: you and your customers.
“The consumer suffers when an agent’s focus is not on the consumer,” says Jay Pitts, owner of RE/MAX Premier Properties in Louisville, Kentucky. ....

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