Celonis Appoints Dave Peterson as Chief Marketing Officer and Christian Flaccus as Chief Design Officer
Peterson, co-founder of Play Bigger and co-author of the book Play Bigger, and Flaccus, a tech branding and design maverick from the Hybris founding team, join growing Celonis leadership team
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NEW YORK and MUNICH, Jan. 21, 2021 /PRNewswire/ Celonis, the global leader in Execution Management Systems (EMS), today announced the appointments of Dave Peterson as Chief Marketing Officer and Christian Flaccus as Chief Design Officer.
Peterson is co-author of the book
Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets, which is considered required reading for business leaders on category design, and most recently served as a partner and co-founder of Play Bigger, a category design advisory firm.