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The Drum | The Agency Model Of The Future Is 'inspired By Tech, But Not A Slave To It'

The Drum | The Agency Model Of The Future Is 'inspired By Tech, But Not A Slave To It'
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

United Kingdom , Dom Boyd , Media Agency Briefing ,

A return to old campaigns marks maturity among marketing teams

Familiar ideas can deliver far more powerful advertising. ....

Dom Boyd ,

TikTok to a Heinz jar: vodka pasta sauce's journey from fad to supermarket shelves | Food & drink industry

Whether it’s celebrity fads or wacky creations such as lasagne-filled yorkshire pudding, how food plays online is now key to brands ....

United Kingdom , Jamie Ray , Tom Jackson , Helenor Gilmour , Ellis Hawthorne , Dom Boyd , Gigi Hadid , Sofia Coppola , Romy Mars , Generation Alpha , Youtuber Promoted Prime , Beano Brain ,

Kantar To Support Brands With New Marketing Effectiveness Practice

Kantar To Support Brands With New Marketing Effectiveness Practice
kamcity.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kamcity.com Daily Mail and Mail on Sunday newspapers.

United Kingdom , Richard Mcleod , Dom Boyd , Retail Media Networks , Kantar Insights , Kantar Toolkit ,

Advertisers No Longer 'Make People Feel,' Kantar Warns

Advertising’s effectiveness is declining, partly due to a lack of comedy ....

United Kingdom , Dom Boyd , Brandweek Europe , Chris Goddard , Johnnie Walker , Kantar United Kingdom Insights , Kantar United Kingdom , Genevieve Hole , Grand Prix ,