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The Key to Local Marketing: Blending Online and Offline

You can no longer afford to target online OR offline marketing to attract your target customers, you must use both online and offline marketing channels.

Jay walker smithLuke markeyDana zarconeYankelovich consumer researchTelevision ads onlineInteractive workshopsSocial mediaGoogle my businessDivide between onlineOffline marketingGap between onlineOffline localIndustry eventsSplit testing

The Key to Local Marketing: Blending Online and Offline

You can no longer afford to target online OR offline marketing to attract your target customers, you must use both online and offline marketing channels.

Luke markeyJay walker smithDana zarconeYankelovich consumer researchTelevision ads onlineSocial mediaDivide between onlineOffline marketingGap between onlineOffline localIndustry eventsSplit testing

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