Live Breaking News & Updates on Directorate Level

Stay updated with breaking news from Directorate level. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.

ORF-Wahl: Bewerber und ORF-Journalist Kratky für eigene Infodirektion

ORF-Wahl: Bewerber und ORF-Journalist Kratky für eigene Infodirektion
derstandard.at - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from derstandard.at Daily Mail and Mail on Sunday newspapers.

S Foundation Councils , Separation Of Powers , Directorate Level , The Future , General Director , Orf General Director , பிரிப்பு ஆஃப் பவர்ஸ் , இயக்குநரகம் நிலை , தி எதிர்கால , ஜநரல் இயக்குனர் ,

What is a Brand? (III)


Despite all the above definitions of the brand, Kapferer introduced a new element into the definition of the brand. According to him, Brands are intangible assets, assets that produce added benefits for the business. He pointed out two major paradigms in the various definitions of the brand. The first one that is customer based which focuses exclusively on the customer’s relationship with the brand. This ranges from the point of total indifference to attachment, loyalty, and willingness to buy and rebuy based on beliefs of superiority and evoked emotions. The other paradigm is the one, which aims at producing financial measures in dollars, euros or yen. ....

Emmanuel Obeta , Public Service , Marketing Consultant , Directorate Level , பொது சேவை , சந்தைப்படுத்தல் ஆலோசகர் , இயக்குநரகம் நிலை ,