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Star Media Group looks to digital segment for revenue growth


(SMG), after launching a number of new digital products and platforms last year to further reach out to its audiences, expects revenue growth from its digital segment to continue despite the soft and challenging market conditions brought about by the Covid-19 pandemic and the movement control order (MCO).
In a filing with Bursa Malaysia when it released its fourth quarter and full-year financial results, SMG said the group will focus on using new technologies and analytics to improve, deepen and predict how its customers consume content with the end goal of increasing engagement and monetisation to drive new revenue streams beyond print. ....

Malaysia General , Star Media Group Bhd , Star Media Group , Bursa Malaysia , One Stop Shop , Corporate News , Advertising Amp Media , Digital Segment , மலேசியா ஜநரல் , நட்சத்திரம் மீடியா குழு ப்ட் , நட்சத்திரம் மீடியா குழு , ஒன்று நிறுத்து கடை , பெருநிறுவன செய்தி , டிஜிட்டல் பிரிவு ,