Shrinkflation and skimpflation explained: Which? reveals the food and drink that have decreased in size or quality but gone up in price, from PG Tips tea bags to Yeo Valley butter.
Toothpaste, coffee, biscuits and butter among Which? list of items suffering shrinkflation kentonline.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kentonline.co.uk Daily Mail and Mail on Sunday newspapers.
An investigation by the consumer group Which? has found that a large number of popular brands have been hit by this sneaky - but not illegal - form of inflation