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Cisco's new partner program to focus on differentiation, not 'catch-all' Gold designation - Networking


Cisco Systems’ recently simplified partner program will now recognise and reward the four different roles that partners want to play with customers, according to the company.
The tech giant in October said that it would be making the biggest changes to its partner program structure in more than a decade. The new structure, said Cisco, would help partners better target life-cycle and everything-as-a-Service opportunities.
Cisco at the time said it would be dropping the number of partner programs from upward of 12 disparate programs to one unified program centred on the four primary partner roles.
Cisco Wednesday revealed the program requirements and deadlines for the Integrator and Provider partner types, as well as updates on the coming Developer and Advisor roles. ....

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