Feb 25, 2021
High Bar Brands, Minimizer and Premier Manufacturing s parent company, is expanding its branded presence in Latin America.
The company announced Thursday it has hired Horacio Mendoza, Selin Flores, and Irineo De La Garza to support the efforts of its current sales team, led by Manuel Rodriguez and José Alanis.
“This is all about satisfying the needs of our customers,” says High Bar Brands Director of Sales Derek Quys. “Horacio, Selin, and Irineo are excellent additions to our team, and their presence will allow us to build an even greater relationship with the customers in Latin America.”
Rodriguez is the regional manager for Latin America, while Alanis handles similar duties for Mexico. Mendoza will service Central Mexico while De La Garza is in charge of Pacific Mexico. Both report to Alanis, while Flores reports to Rodriguez and handles duties in the Caribbean, as well as Central and South America.