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China-based ForU Worldwide files for $100M IPO in US


China-based ForU Worldwide files for $100M IPO in US
Forbes China lists company on High-Growth Enterprise List
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Photo: ForU Worldwide files for initial public offering in the U.S. (Photo: For-U)
ForU Worldwide, a digital freight transportation company based in China commonly known as Fuyou Trucks (Fuyou Kache), on Thursday filed with the Securities and Exchange Commission for an initial public offering that could raise up to $100 million. The company was founded in 2015 and booked $622 million in revenue in the 12 months prior to March, 31.
ForU plans to list on the Nasdaq under the symbol FOYO.
The company uses algorithms that have been developed with deep learning techniques that cover all functionality of a logistics company from quotation to order settlement. According to a ForU blog, the company is able to increase operational efficiency of vehicles by 24% and reduce shipping cost by 15%. ....

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Ogilvy China names Chris Chen as consulting partner


Ogilvy China names Chris Chen as consulting partner
Details
Ogilvy China has appointed Chris Chen as consulting partner for Ogilvy Consulting.
Based in Shanghai, Chen will be responsible for expanding the agency s digital transformation and business innovation offerings to empower brands with
the digital technology and modern marketing tools they need in today’s disruptive economy, and bringing together Ogilvy’s digital technology and data capabilities to design and implement brand transformation strategies for clients.
He will report to Ogilvy Consulting China president Sandy Ng.
Chen most recently served as senior retail expert for Alibaba, where he was responsible for digital transformation consulting initiatives and the technical implementation of industry solutions globally. This role saw him help over 50 renowned brands integrate data, technology and innovative services to generate transformational commercial value an ....

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