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CMO roles are under seige. Here's a survival plan
Marketing leaders watching companies drop the CMO title may want to jump to the COO track.
Raina-moskowitz
Darryl-piasecki
Ryan-scott
Ron-schneidermann
Brady-brewer
Raja-rajamannar
Peter-mahoney
Walgreens
Wells-fargo
Starbucks
Starbucks-international
Operational-marketing
What is the role of a COO?
The COO is often the unsung hero of the C-suite, but what do they actually do? We explore the role of the Chief Operations Officer and why they’re essential.
Darryl-piasecki
Sheryl-sandberg
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