Live Breaking News & Updates on Dan Zhang Associate Dean For Research

Identifying a significant gap in the market, Dan Zhang (Associate Dean for Research and Academics at University of Colorado Boulder) saw an opportunity to bring advanced, AI-driven pricing optimization to independent hotels, which represent about two-thirds of the market yet lack the sophisticated pricing strategies of their franchised counterparts. Many of these hotels, he noted, rely on rudimentary pricing due to the prohibitive costs of acquiring and maintaining advanced pricing systems. ....

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