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Daytime linear US TV ad impressions see 1.3% year-on-year rise

As US networks and advertisers tweak approaches to TV advertising in preparation for the realities of cross-platform viewing and shifting audience behaviours, d. ....

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Free ad-supported streaming TV growing steadily in India; 63% surge in hours of viewing: Amagi report: Best Media Info

Best Media Info: The report also highlights that the Indian CTV market is booming, with 20-22 million households currently using CTVs, projected to double by 2024| Television News ....

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Meta Platforms' ad revenue increases 4.09% YoY to $28,101 million in Q1 FY23: Best Media Info

Best Media Info: The parent company of Instagram, Facebook, WhatsApp and more has also reported a 3% increase in its revenue, on a YoY basis, and clocked in $28,645 million during the first quarter of FY23| Digital News ....

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Meta's revenue dips 4% YoY to $32.17 billion in Q4 FY22: Best Media Info

Best Media Info: The tech giant’s ad impressions however had increased by 23% YoY in the last quarter of the current fiscal year as the average price per ad decreased by 22% during the same period| Digital News ....

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Meta reports ad revenue of $27 billion in Q1 FY22

Ad impressions delivered across Meta apps increased by 15%, while the average price per ad decreased by 8% year-over-year ....

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