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SE Asian tea brand to make Cambodia debut


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Cambodia will be Tealive’s eighth market after Malaysia, Vietnam, Myanmar, Brunei, the Philippines, Australia and the UK. Photo courtesy of Tealive
SE Asian tea brand to make Cambodia debut
Wed, 3 March 2021
The Southeast Asian tea brand Tealive is set for a debut on the Cambodian market with 25 outlets planned over the next five years, Malaysian government news agency Bernama said on March 3.
Malaysia’s Loob Holding Sdn Bhd (LHSB) has penned a master franchise agreement with the Kingdom’s HSC Group.
The company said the Kingdom would be its eighth market after Malaysia, Vietnam, Myanmar, Brunei, the Philippines, Australia and the UK, according to Bernama. ....

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Tealive penetrates Cambodia market, aims to have 25 outlets in 5 years


Tealive penetrates Cambodia market, aims to have 25 outlets in 5 years
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03 March 2021
Tealive has expanded into Cambodia via a master franchise agreement with a unit of Cambodian F&B player HSC Group, and aims to set up 25 outlets in five years. Loob Holding founder and CEO Bryan Loo (pictured) said HSC Group was chosen due to its good fit with the Tealive brand, having been a custodian of various international brands in the F&B industry. 
HSC Group currently manages international F&B brands such as Paris Baguette, Crystal Jade Restaurant, Burger King, 100 Plus and others in Cambodia besides retail brands and cosmetics. It is owned by Oknha Sok Hong, the son of Cambodian tycoon Oknha Sok Kong whose Sokimex conglomerate is involved in diverse businesses including Cambodia’s largest petrol station network. ....

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