into account that a lot of the cheapest into account that a lot of the cheapest versions of products were going cheapest versions of products were going up cheapest versions of products were going up in cheapest versions of products were going up in price so much and actually going up in price so much and actually i going up in price so much and actually i was a bit confused by the environments are terry s comments first of environments are terry s comments first of all environments are terry s comments first of all because he was a swap market first of all because he was a swap market brand products for value brand market brand products for value brand once. but when you think of the supermarket brand as the cheapest ones, as the value brand, so it was cheapest ones, as the value brand, so it was a cheapest ones, as the value brand, so it was a bit of a confusing comment so it was a bit of a confusing comment and then he got elsie s name wrong comment and then he g