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She doesn t look 100: Betty Crocker has helped us learn to cook since 1921

How does a brand remain a household name for a century?

United statesAdelaide hawley cummingEleanor rooseveltMaria jaramilloHawley cummingDoug jeskeLaura shapiroPauline ademaKay kelloggBetty crockerFrances lee bartonAnn pillsburyWashburn crosby coBetty crocker cooking school of theBetty crocker international cookbookGeneral mills

She doesn t look 100: Betty Crocker has helped us learn to cook since 1921

How does a brand remain a household name for a century?

United statesAdelaide hawley cummingEleanor rooseveltMaria jaramilloHawley cummingDoug jeskeLaura shapiroPauline ademaKay kelloggBetty crockerFrances lee bartonAnn pillsburyWashburn crosby coBetty crocker cooking school of theBetty crocker international cookbookGeneral mills

At 100, why Betty Crocker is still a household name

How does a brand remain a household name for a century?Betty Crocker has a simple recipe: Keep changing.In October, the icon became a centenarian and has n

United statesAdelaide hawley cummingEleanor rooseveltMaria jaramilloHawley cummingDoug jeskeLaura shapiroPauline ademaKay kelloggBetty crockerFrances lee bartonAnn pillsburyWashburn crosby coBetty crocker cooking school of theBetty crocker international cookbookGeneral mills

Betty Crocker still a household name at 100

How does a brand remain a household name for a century?

United statesAdelaide hawley cummingEleanor rooseveltMaria jaramilloHawley cummingDoug jeskeLaura shapiroPauline ademaKay kelloggBetty crockerFrances lee bartonAnn pillsburyWashburn crosby coBetty crocker cooking school of theBetty crocker international cookbookGeneral mills

At 100, why American baking icon Betty Crocker is still a household name

America s "First Lady of Food" has survived a century. Will the cultural icon remain relevant for another 100 years?

United statesAdelaide hawley cummingEleanor rooseveltMaria jaramilloHawley cummingDoug jeskeLaura shapiroPauline ademaKay kelloggBetty crockerFrances lee bartonAnn pillsburyWashburn crosby coBetty crocker cooking school of theBetty crocker international cookbookGeneral mills

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