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Next Foods Predicts Surge In Kiwi Reducetarians In 2021 As Covid Accelerates Plant-based Trend

Tuesday, 15 December 2020, 9:17 am NEXT! Foods, one of the world’s most exciting and innovative plant-based start-ups, believes that New Zealand will see a huge uptick in flexitarians and reducetarians in 2021 (those choosing to cut down on their intake of red meat, but not going completely vegan) as the pandemic encourages Kiwis to take a closer look at their diets and lifestyle. Numerous studies have shown that Covid-19 has made plant-based diets more attractive. In the UK, a report from researchers, Mintel, revealed that that a quarter (25%) of young Millennials (aged 21-30) say that the COVID-19 pandemic has made a vegan diet more appealing.

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