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Ye Glance Hai: Glance Unlocks Power of Lock Screen Based Content with its Latest Campaign


Campaign unravels that otherwise unutilised lock screens can deliver users on smartphones.
25 Jan, 2021 - 11:42 AM IST     |     By indiantelevision.com Team    
Glance, the world’s leading screen zero platform which provides digital content on the lock screens of smartphones, has today announced the launch of its multi-media advertising campaign “Ye Glance Hai”. Crafted by DDB Mudra to communicate the exciting possibilities of content delivered on locked screen, the campaign is brought alive with vibrance, which is intrinsic to the brand, by several well-known names in the world of entertainment and sports.
The light-hearted campaign co-relates ‘Glance’ with familiar words and their quirky representations, in a way that India can relate. The tagline “Bar Bar Dekho” is to signify how as users we keep discovering more and more on our phones which get further amplified by the lock screen of smartphones, as in this case. The faces of the campaign ....

Uttar Pradesh , Bikash Chowdhury , Rana Daggubati , Vir Das , Vipindas Oz , Ali Fazal , Aashwini Rajan , Vivas Nandhakumar , Rimjhim Roy , Sayok Ray , Hardik Pandya , George Sebastian , Rajkummar Rao , Rakshay Shetty , Hina Khan , Hemangi Chatterjee , Vishnu Srivatsav , Mudra Group , Corcoise Films Pvt Ltd , Google Play , Inmobi Group , Creative Director , Glance Hai , Corcoise Films Pvt , Ddb Mudra , உத்தர் பிரதேஷ் ,