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Bell partners with Snapchat to bring 5G-powered AR experiences to Raptors fans

At the Toronto Raptors game tonight, Bell and social media company Snap Inc. (Snapchat) will introduce a new immersive experience for fans, using Snapchat’s gamified in-arena 5G Augmented Reality (AR) Lens. Fans in Scotiabank Arena in Toronto who have a 5G device will be able to join a shared AR experience via Snapchat’s gamified ‘pop-a-shot’ ....

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Snapchat introduces Lens Cloud and a new version of Lens Studio

With its Snap AR community, Snapchat is determined to prove the value and impact of AR by developing the latest Lens capabilities, tools, and infrastructure including Lens Studio, and Lens Cloud. ....

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