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CNBC Closing Bell March 14, 2013

Film if it could demonstrate sufficient crowd interest. And theyre not doing it for a return, theyre doing it for the content. A 10 pledge by the pdf of the script the day the movie is released plus email updates on the shoot. 35 buys a digital version of the movie plus a tshirt. 100 people paid 500 for kristen bell to record a voice mail message for them and another 100 people spent 1,000 for tickets to the movie premiere and afterparty. One devoted fan pledged 10,000 for a speaking role in the film. This is certainly a big win for warner brothers. Its effectively free financing plus the promise of a truly devoted fan base. Brian, well have to see if other studios take a lesson from this and try to find out ways to profit from the power of crowd funding. Julia boorstin, maybe you sold me. Well find out. Thank you very much. As we wrap it up here, 115 s p 500 companies are trading at new 32week highs. Thats about 23 of the index. 52 of those are at alltime highs and weve got an hour le ....

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