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Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Major luxury brands have launched services built on the Aura Consortium’s blockchain to allow customers to verify that their purchase isn’t a knock-off – so how well does it work?

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There s a new way to prove a $38,200 watch is the real thing

For almost a decade, I ve been listening to digital prophets predict a future where banks save billions of dollars, customers can trace their mangoes back to the organic farm where

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There s a New Way to Prove a $1,500 Designer Bag Is Real

There s a New Way to Prove a $1,500 Designer Bag Is Real
bnnbloomberg.ca - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bnnbloomberg.ca Daily Mail and Mail on Sunday newspapers.

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The new way to spot fake designer items using blockchain technology

The new way to spot fake designer items using blockchain technology
news24.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from news24.com Daily Mail and Mail on Sunday newspapers.

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Luxury goods firms fight fakes with blockchain

Luxury goods firms fight fakes with blockchain
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