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Glenmorangie launches X to cater to the cocktail market

Glenmorangie, which is a part of the Louis Vuitton Moet Hennesy (LVMH) group, launched its latest offering X by Glenmorangie in India last month. Talking to BT, the firm's director of distilling and whisky creation, Bill Lumsden opens up the brand's strategy. ....

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