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Sales of Irish whiskey are soaring in Russia, and the country is now the second biggest market in the world, according to data from the Irish Whiskey Association.
Premium brands, including Bushmills, are proving increasingly popular in the country, while smaller companies, including Co Down s Hinch Distillery, are taking advantage of the growing market.
Russia is the second largest geographic market with sales of 605,800 cases, or 7.3m bottles, for the last recorded year in 2019, up 231% since 2010.
The details come from the Irish Whiskey Association, as reported by bne Intellinews, a European business news site.
Irish whiskey sales in Russia are second only to the US, overtaking the UK, France, South Africa and the domestic Irish market. ....

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