How the marriage of compulsion between PVR and INOX, India’s biggest multiplex companies, might just help their beleaguered theatres recover from the twin blows of the pandemic and the OTT onslaught. And alter the dynamics of the film exhibition business
Sources say two options are being examined – a merger where Cinepolis India is still a strategic investor in PVR or a complete buyout of Cinepolis India by PVR.