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"中华沦陷"，倒下的不止祁玉民|华晨集团|宝马|华晨宝马_网易订阅

"中华沦陷"，倒下的不止祁玉民|华晨集团|宝马|华晨宝马_网易订阅
163.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from 163.com Daily Mail and Mail on Sunday newspapers.

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前董事长被查，华晨浮沉


　　祁玉民将该策略称为“不合理定价后的价格回归”，这不仅搅动了中国车市，也让华晨集团在短期内销量回升。数据显示，2006年华晨集团销量超20万辆，同比增长71.4%；2007年华晨中华销量持续上升并扭亏为赢。
　　此后，随着国内车市竞争加剧，华晨集团推出高端品牌 华颂，希望通过“冲高”实现再突破。2015年，首款车型华颂7上市，官方指导价高达23.77万-28.77万元，但该车型推出后销量一直处于低位，单月销量维持在几百辆，2017年8月销量归零。中国汽车流通协会专家委员会成员颜景辉表示，从华颂品牌车型推出后的低迷销量可以看出，华晨集团对产品的定位产生误判。此前，华晨集团依靠“价格战”策略在短期内增量，但也给消费者留下产品定位中低端的印象，为后期发展埋下隐患。
　　业内人士认为，华晨集团的问题在于没� ....

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原董事长祁玉民被开除党籍：华晨破产重整，港股上市主体待私有化_华晨集团


评论
原董事长祁玉民被开除党籍：华晨破产重整，港股上市主体待私有化
原标题：原董事长祁玉民被开除党籍：华晨破产重整，港股上市主体待私有化
文|王欣
编辑|冒诗阳
在掌舵华晨集团13年后，2019å¹´4月，接到退休通知时，祁玉民曾在朋友圈留言：“人生苦短，过往清零”。去年，华晨集团进入破产重整两周后，祁玉民正式落马被查。不少人将他被查的原因归ç»� ....

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"拿来主义"埋隐患 华晨集团前董事长被查-新浪汽车


　　祁玉民将该策略称为“不合理定价后的价格回归”，这不仅搅动了中国车市，也让华晨集团在短期内销量回升。数据显示，2006年华晨集团销量超20万辆，同比增长71.4%；2007年华晨中华销量持续上升并扭亏为赢。
　　此后，随着国内车市竞争加剧，华晨集团推出高端品牌 华颂，希望通过“冲高”实现再突破。2015年，首款车型华颂7上市，官方指导价高达23.77万-28.77万元，但该车型推出后销量一直处于低位，单月销量维持在几百辆，2017年8月销量归零。中国汽车流通协会专家委员会成员颜景辉表示，从华颂品牌车型推出后的低迷销量可以看出，华晨集团对产品的定位产生误判。此前，华晨集团依靠“价格战”策略在短期内增量，但也给消费者留下产品定位中低端的印象，为后期发展埋下隐患。
　　业内人士认为，华晨集团的问题在于没� ....

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退休两年多被开除党籍：祁玉民与华晨集团的"脱轨"过往|华晨宝马|宝马集团|华晨中华

退休两年多被开除党籍：祁玉民与华晨集团的"脱轨"过往|华晨宝马|宝马集团|华晨中华
163.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from 163.com Daily Mail and Mail on Sunday newspapers.

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