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Domestic travelers can help market PHL abroad–analyst • Ma. Stella F. Arnaldo

Ma. Stella F. Arnaldo / Special to the BusinessMirror THE hospitality industry can help leverage on the Philippines’s attractiveness as a tourism destination by focusing on domestic travelers. Veteran economic analyst Jonathan Ravelas told the BusinessMirror that local tourism is still the key in boosting marketing to international tourists. “Domestic tourism provides a ‘window’ of ....

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The 7 top hotel marketing channels and how to make the most of them

The global online travel market is estimated to be worth an impressive $1 billion in 2030. The demand is there, but are you capturing your share of it? To get your piece of the pie, you need to cover multiple hotel marketing channels and optimize them for direct booking revenue. ....

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