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'Beginning of a new chapter': Brands flourish at first China Products Expo


‘Beginning of a new chapter’: Brands flourish at first China Products Expo
More than 240,000 visitors have indulged themselves in brand experiences at the first ever
China International Consumer Products Expo.
The four-day event, which ran in
Hainan from 7 May, has presented the first opportunity for many brands to interact directly with consumers in a face-to-face environment.
With upwards of 1,500 companies and 2,620 brands in attendance, the event has been a lifeblood for many seeking to showcase new innovations or rebuild engagement beyond the digital sphere.
Retailers have also taken the chance the kickstart their recovery. As reported, Lagardère tied in the opening of its new Sandro and Maje boutiques with the Expo as it increased its footprint in travel retail’s hottest market. ....

Eduardo Barp , Fabrice Megarbane , Philippe Lesn , Johnnie Walker , Gary Leong , Shiseido Group , China International Consumer Products Expo , China International Consumer Products , Urban Decay , Coco Capit , Good Consumption , Chief Executive Officer , Baileys Irish Cream , Shui Jing Fan , Shiseido Travel , Official Beauty Devices Provider , China Products , Travel Retail Director Gary Leong , ஜானி வாக்கர் , கேரி லியோங் , ஶிஸேடொ குழு , சீனா சர்வதேச நுகர்வோர் ப்ராடக்ட்ஸ் எக்ஸ்போ , சீனா சர்வதேச நுகர்வோர் ப்ராடக்ட்ஸ் , நகர்ப்புற சிதைவு , தலைமை நிர்வாகி அதிகாரி , பெய்லிஸ் ஐரிஷ் கிரீம் ,