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WHP Global Adds Sock Collection for Joseph Abboud
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NEW YORK, April 30, 2021 /PRNewswire/ WHP Global has entered into a licensing agreement with Bespoke Fashion, LLC to design, develop and distribute a new collection of socks for the Joseph Abboud brand. The new offering of men s casual and dress socks is slated to launch Fall 2021 and will be available at retail throughout the United States and Canada.
Joseph Abboud Launches Sock Collection
WHP Global Chief Commercial Officer Stanley Silverstein stated, We are pleased to partner with Bespoke Fashion to bring a key new category to customers who are looking to experience the quality, comfort and discerning style for which the Joseph Abboud brand is known. The new sock collection is one of several initiatives we have planned for Joseph Abboud as we look to expand this powerful brand into a broader range of lifestyle categories for our global customers.