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Cult of Personality
By L.M. Archer
Leonardo da Vinci coined the term “craft,” defining the marriage of art and science. America’s growing craft wine scene reflects this ingenious union of passion and practicality, but with a twist.
“We have a farm culture that’s different than other places in the world,” contends Carole Lawson, founder of the
Craft Wine Association. “We have regional foods or interpretations of food in our communities across the country, which are different from one place to another. The personality of the communities shows through the wines here, as they do in France or Spain, or any other place around the world.” ....

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