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Vale of Mowbray has added three new flavours to its pork pie line-up. The Pork & Apple and Pork, Cheese & Pickle flavours are available in ‘mini’ pack formats priced at £2 per six-pack. A medium-sized Pork & Caramelised Onion Pie featuring a lattice lid has also been launched and costs £2. The NPD comes as the pie maker unveils a modern yet established new look after undergoing the biggest rebrand in the company’s 200-year history. The branding and packaging design, created by Leeds-based Chilli, uses a 1920s art-deco-style font and provides a nod to when pie production began at the Vale of Mowbray factory in 1928, while the dry-stone wall plays on the brand’s Yorkshire heritage. ....
12th May 2021 Fresh food brand Higgidy has launched a range of veggie products to celebrate this year’s National Vegetarian Week and tap into growing consumer demand. The NPD includes two new vegetarian products: SunBlush Tomato & Cheddar Mini Muffins and a Mediterranean Pepper & Feta Quiche. Aside from the two new product launches, Higgidy is also bringing back two lines for the Summer: Pea, Ricotta & Lemon Quiche and Spring Garden Vegetable Pie. Camilla Stephens, Co-Founder of Higgidy, commented: “At Higgidy, we’re constantly innovating and creating brand new flavours and products to launch to market, to offer a substantial choice for vegetarians and flexitarians. We also rely heavily on our consumer feedback to provide us with insights into their preferences, which has led us to bring back two much-loved products from last year. ....