Operating out of an otherwise unremarkable old man’s pub in a sleepy London side street, Crisp Pizza W6 is the hottest place to eat in the capital. It achieved this status without fancy PR or newspaper reviews and with a head chef who, until recently, had never cooked before. How has this happened? And what does it say about power and influence in today’s food scene?
Michelin-starred chef Marcus Wareing stunned foodies on TikTok channel Top Jaw by revealing his love of the Pizza Express American Hot pizza on a Romana base with extra chilli.
UK writer Sophia Money-Coutts goes beyond the simple sandwich to discover the cult concoctions, with extra-large fillings, enormous followings on social media and often ironic names.