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South Korea's Krafton plays hit-or-miss China game


Robyn Mak
3 minute read
A cosplayer wears a self-made helmet of a character from the computer game PlayerUnknown s Battlegrounds, a survival-shooter game of South Korean game developer Bluehole Studio Inc., while testing Ubisoft Montreal s Tom Clancy s Rainbow Six Siege, at Gamescom in Cologne, Germany August 23, 2017. REUTERS/Wolfgang Rattay
HONG KONG, July 9 (Reuters Breakingviews) - Krafton (259960.KS) is walking a fine line between being shrewd or too clever by half with its China game. The South Korean video-games developer wants to go public at a $21 billion valuation, buoyed by the popularity of its PlayerUnknown Battlegrounds franchise. Geopolitical tension between Seoul and Beijing has hampered access to its biggest market by sales. Krafton and top backer Tencent (0700.HK) have devised a workaround, but too much depends on it. ....

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