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Sonova acquires Sennheiser Consumer Electronics business 7th May 2021 Swiss-based medical hearing solutions provider Sonova Holding AG has acquired Sennheiser’s consumer electronics business. Subject to regulatory approval, the plan is to complete the transfer of the business to Sonova by the end of 2021. Sennheiser announced in February that it planned to focus on its professional business divisions while seeking a partner for its CE arm. The takeover allows Sonova to add headphones and soundbars to its portfolio, which currently comprises hearing aids and cochlear implants. The move will allow Sennheiser to concentrate its resources on the Pro Audio, Business Communications and Neumann business areas. In these three business units, the company says it plans to continue to grow ‘at an above-average rate under its own power and to expand its already strong position in the global market.’ ....
What does the Sennheiser restructure mean for the business? Co-CEOs Daniel and Andreas speak out 17th February 2021 Sennheiser co-CEOs Daniel and Andreas Sennheiser have spoken to Audio Media International about the Yesterday (February 16) saw the German audio giant reveal that it would be separating its professional and consumer business units, with an investor being sought for the latter to accelerate growth and development. As a result, the freed-up resources will be poured back into the professional division, which is made of three strands – pro audio, business communications and the iconic Neumann microphone brand. Audio Media International editor Daniel Gumble spoke to Daniel and Andreas Sennheiser to find out what the repositioning means for the pro audio business and how an investment partner could reshape the Sennheiser brand as we know it… ....