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Eric Abent - May 7, 2021, 9:11am CDT Back in February, Sennheiser announced that it was looking for a partner to take over its consumer products arm so it could shift its focus entirely to its Pro business. Today, the company announced that it has found a partner in the Stäfa, Switzerland-based Sonova Holding AG. Sonovoa has agreed to acquire Sennheiser’s consumer business and continue to develop, produce, and sell headphones and soundbars under the Sennheiser brand. This is a bit of a strange acquisition, because at first blush, you wouldn’t necessarily assume that Sennheiser would be a good fit for Sonova’s core business. Sonova is a company centered around hearing care, which means that it makes hearing aids and cochlear implants – not exactly the audio equipment Sennheiser is known for. ....