Celekt Mobiles, a mobile retail chain in India, has launched its Mission E-waste initiative to combat electronic waste. The scheme will see dedicated e-waste bins installed in every Celekt Mobiles store, enabling customers to dispose of defunct mobiles, laptops, and other electronic devices responsibly. In exchange for their responsible actions, customers will receive discounts coupons on new purchased from Celekt stores. The company has also collaborated with three e-waste disposal firms to ensure the collected waste is treated appropriately, minimising its impact on the environment.
Mobile retail firm Celekt launches Mission E-waste
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