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Suns' Naming Rights Deal With Footprint Provides Chance To Increase Fans' Environmental Awareness – Arizona Daily Independent


PHOENIX – For Phoenix Suns fans immersed in the high drama of the NBA Finals, the decision might have come as a surprise. The team announced on July 16 it was renaming the downtown arena to Footprint Center, in a deal with a local plant-based packaging company.
But it was less of a surprise for experts on sports business, and its intersection with environmental issues.
“When you (a team) add some type of sustainability component or climate component, it gives you an opportunity to say that you’re actually sending a very positive message,” said Rich Brand, a sports lawyer at Arent Fox who frequently negotiates naming rights deals. “At the same time that, you know, admittedly, you’re getting paid a little bit of money here and there – or a lot of money here and there.” ....

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An Accident, A Loss, An Alley-Oop: Suns Playoff Run Helps Fan Persevere After Painful Year


PHOENIX – When Deandre Ayton slammed down his now legendary “Valley-oop” in Game 2 of the Western Conference Finals, the dunk instantly became one of the most electrifying moments of the Phoenix Suns’ playoff run this season. For one fan, it holds an even greater meaning.
“Since April 15, I’ve had an hour of no pain and half of that time is because of Deandre Ayton,” David Boothe said.
No one knows the healing power of sports better than Boothe, who has found comfort in recent months watching the Suns, who face the Milwaukee Bucks in Game 6 of the NBA Finals tonight. ....

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Taurasi injury dampens fans' excitement of in-person attendance


May 25, 2021
Fans at the home opener of the Phoenix Mercury’s 2021 regular season received a T-shirt on their seat to mark the occasion. They were excited to return to the arena after COVID-19 restrictions kept them away. (Photo by Catie Cheshire/Cronkite News)
Mercury players entered Phoenix Suns Arena accompanied by clouds of purple and orange smoke. (Photo by Catie Cheshire/Cronkite News)
PHOENIX – Calls of “Mighty Mercury” echoed throughout the building at the WNBA team’s home opener.
After each big moment Friday, stadium speakers played the prerecorded chant. For the first time in the regular season since 2019, fans at newly renovated Phoenix Suns Arena answered back. ....

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