Mattel expands Barbie, American Girl content
The entertainment company has sold two new specials to global broadcasters and is developing a web series celebrating diverse voices.
February 19, 2021
Mattel is working on a new American Girl online series to spotlight female changemakers and has locked in several deals for two fresh Barbie specials.
Conversations for Change will launch on the American Girl website and seeks to amplify diverse voices. Available now, the first episode is called “4 Generations of Black Voices” and features Marley Dias (pictured, youth activist and author), Paris Williams (Paris Cares Foundation) and her mom Alicia Marshall, and Denise Lewis Patrick (American Girl author).