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CBS Owned Stations Restructure Creative Services, Lay Off Staff

CBS said "a newly-formed Group Design Team will begin to create and share assets for all of our stations." ....

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CBS's McMahon: Local News Needs An Overhaul

Wendy McMahon, president and co-head of CBS News and Stations, says while audiences trust local news, “they are largely unsatisfied with the product,” and reconnecting with viewers’ priorities is an industry-wide problem. ....

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Casey Kespohl New VP Of CBS Stations Brand Strategy & Development

Veteran local media executive Casey Kespohl today was appointed vice president, brand strategy and development, CBS Stations. In this newly created position, Kespohl will report to Wendy McMahon, president and co-head, CBS News and Stations, and will work closely with the local management teams at the 27 ViacomCBS-owned television stations across the United States. He […] ....

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