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COVID-19 accelerates long-term shift towards omnichannel grocery sales
TAUNTON, Mass.–(BUSINESS WIRE)–#caseready–Harpak-ULMA today announced its increased investment in Case-ready programs to support the strong and continued growing emphasis, fueled by grocery industry shifts due to the COVID-19 pandemic, on case-ready fresh food packaging.
The initiative will focus new planning, resources, and commitments to deliver the technological innovation, customer service, and end-to-end packaging solutions required to improve both value and bottom-line performance for producers of case-ready meat, poultry, and seafood.
In addition, Jay Siers, an industry veteran with 35 years of case-ready experience, has been appointed to the new position of Case-Ready Specialist to execute the new initiative.
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