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DixonsCarphone to rebrand shops as Currys
Updated / Thursday, 13 May 2021
11:47
DixonsCarphone plans to rebrand all its Irish and UK shops as Currys
Electricals retailer DixonsCarphone has revealed plans to rebrand all its Irish and UK and shops as Currys.
The group said Currys PC World, Carphone Warehouse, Team Knowhow and Dixons Carphone will all become Currys by October.
It will see the rebrand rolled out across more than 300 stores, 13,000 staff uniforms and over 300 vehicle liveries, according to the group.
Dixons Carphone will also change its name to Currys plc on the London stock market after the group s annual shareholder meeting in September.
Paul Lipscombe
The company is to also launch its proposition in Ireland and Germany
eSIM enabler CTech Group has rebranded its company as Weave.tech, as it looks to expand its business beyond just mobile.
As part of the rebrand, the business – founded in 2016 by Ashley Bailey – has started extending its offering to broadband, TV and IoT.
The company, which specialises in enabling retailers to sell software along with hardware through SIM-only products, is planning to expand beyond the UK, with launches in Ireland and Germany slated in the near future.
This follows on from the company appointing former Carphone Warehouse Ireland CEO Peter Scott as its new CEO.
Store with Limerick presence pays millions to government
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MANAGEMENT at Curry’s PC World, which has a Limerick operation at the Dublin Road, have repaid the support the government gave during the Covid-19 lockdown.
Staff at the electrical retailer benefited from the government wage subsidy, which saw up to 70% of their wages covered by the exchequer during the pandemic with the stores open all bar the first six weeks of lockdown.
Given the strong position of the store s parent company Dixons Carphone, the group has announced it’s reimbursed all government support paid to its staff in Ireland and Britain.