that. people are aware of the changes in the climate but less aware of the changes they can make to tackle it, and connecting those two things together is the secret sauce here. it cannot bejust two things together is the secret sauce here. it cannot be just about governments and world leaders coming to glasgow making plans on setting targets, it is also the real life targets, it is also the real life targets that will drive and the change to meet the targets. the ian . ua . e change to meet the targets. the language around climate change can be quite fatalistic and defeatist, do you think that is helpful and galvanises people, or does it turn people off? i galvanises people, or does it turn people off? people off? i think it turns them off. i people off? i think it turns them off- i think people off? i think it turns them off. i think it people off? i think it turns them off. i think it is people off? i think it turns them off. i think it is important to - off. i think it is imp