Destination Canada finalist in ICCA Best Marketing Award c-mw.net - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from c-mw.net Daily Mail and Mail on Sunday newspapers.
Destination Canada’s Business Events team has a remarkable record of creating innovative initiatives, backed by in-depth market research and analysis, to promote, amplify and advance the Canadian meetings industry. This evolving program is geared principally to Canada’s priority economic sectors. These comprise life sciences, agribusiness, advanced manufacturing, finance and insurance, technology and natural resources.
As sustainability becomes increasingly vital in the world of meetings and events, planners and destination marketing organizations must adopt a strategic approach to improving their practices.
Destinations around the world are seeing more and more planners and attendees prioritize sustainable events, whether it be through environmental, economic or social initiatives. What once seemed to be a simple plastic straw or water bottle now raises concerns in the minds of many as more information about how our actions impact the world becomes available, and that information often isn’t positive.
IMEX Frankfurt Asks Attendees to Take Pledge on Sustainability skift.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from skift.com Daily Mail and Mail on Sunday newspapers.