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Hoff Flagship Store / Ciszak Dalmas + Matteo Ferrari


© Asier Rua
On the main wall, the display solutions elevate the sneakers to a higher formal status, presenting the products as unique pieces, put on special platforms that change in color and materiality. The perception is very intimate and relaxed, in contrast with the urban and colourful image of the products. On the secondary wall, new collections are presented on a simple and flexible add-on metal system in Klein Blue colours, customisable with different messages, signage, and graphics.
© Asier Rua
The store is entirely furnished with bespoke pieces, such as the sofa, tables, props, and visual accessories. The sofa is finished with tweed Bouclé textile, similar to a woven pattern. The central area is revolving around two Sepulveda Stone tables, a traditional material of the Madrid region that provides a sense of natural earthiness. The stone finish resembles somehow the limestone and sandstone in a beige salmon tone. ....

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