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CMO's top 8 martech stories for the week - 4 August 2022

All the latest martech and adtech news from Metigy, Freshworks, Zen Global, mParticle, monday.com, Storyblok, Fyllo and Contentgine ....

South Australia , Simon Cathro , James Fang , Jeff Ragovin , Clare Riley , David Fairfull , Johnson Lin , Gavin Saunders , Robert Woolfrey , Alex Holub , Freshdesk Omnichannel , Andrew Blundell , Alexander Feiglstorfer , Ron Kimhi , Freshworks Neo , Liquor Marketing Group , Are Social , Cygnet Capital , Southeast Asia , Google Business , Apple Business Chat , Freshworks Neo Platform , Business Messages , Freshsales Suite , Google Maps , Google Search ,

mParticle Introduces Lifetime Profiles for Audiences to Drive Retention and Loyalty

/PRNewswire/ mParticle, the leading customer data infrastructure company, today introduced Lifetime Profiles to help brands individualize every moment in. ....

New York , United States , Carrie Sams , Lifetime Profiles , Profile Reengagement , Customer Data Platforms , Calculated Attributes , Chee Chew , Chief Product Officer , New York City ,

mParticle Acquires Customer Journey Analytics Provider Indicative to Help Teams Accelerate their Customer Data Strategy

/PRNewswire/ mParticle, the leader in customer data infrastructure, announced today that it has acquired Indicative, a customer journey analytics platform.. ....

New York , United States , Michael Katz , Restaurant Brands International , Jeremy Levy , Chee Chew , Chief Product Officer , David Morgan , Chief Financial Officer , Karen Gallantry , Chief Revenue Officer , Chris Wagner , General Counsel , Calculated Attributes , Data Planning , Data Subject Request Erasure Forwarding , New York City ,

mParticle Acquires Customer Journey Analytics Provider Indicative to Help Teams Accelerate their Customer Data Strategy

/PRNewswire/ mParticle, the leader in customer data infrastructure, announced today that it has acquired Indicative, a customer journey analytics platform.. ....

New York , United States , Michael Katz , Restaurant Brands International , Jeremy Levy , Chee Chew , Chief Product Officer , David Morgan , Chief Financial Officer , Karen Gallantry , Chief Revenue Officer , Chris Wagner , General Counsel , Calculated Attributes , Data Planning , Data Subject Request Erasure Forwarding , New York City ,