This is not the first time the health benefits of ‘malt-based’ drinks have been questioned. These milk supplements belong to the ultra-processed food category and Indian Academy of Pediatrics has suggested that they should “best be avoided”
The Indian Academy of Pediatrics “JUNCS” guidelines on children s diet recommend avoiding Junk foods, Ultraprocessed foods, Nutritionally inappropriate foods, Carbonated soft drinks and beverages, and Sugar-sweetened foods and drinks.
Often excessive sugar intake triggers an outbreak of acne, allergies, and a hormonal imbalance. The American Heart Association recommends limiting added sugars to six teaspoons per day for children aged 2-18.
With 37.5 percent sugar, Bournvita claims to support “physical strength”, “mental strength” and “immune strength,” as the FSSAI stands meekly by, like a good boy.
Brand controversy as Bournvita faces criticism for marketing itself as nutrient-rich despite containing added sugars, sparking a debate on social media, , bournvita, controversy, influencer, sugar content, BW Explains