BlueBet celebrates the Aussie way in newly launched brand campaign via Jim Jam Ideas
campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.
JIMJAM Ideas taps into great Aussie inventions in latest Bluueeee campaign for Blue Bet – Campaign Brief
campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.
May 24 2021, 9:00 am | BY Ricki Green | 4 Comments
After devastating drought, the most damaging fires in Australia’s history and finally COVID-19, Eurobodalla has sprung back stronger and more stunningly beautiful than ever. The aim now is to share this news and reestablish the region as one of the most naturally diverse destinations with offerings all year round.
The first launch of the ‘All Kinds of Natural’ campaign saw extraordinary results considering the tumultuous times. During the 2020/21 summer period, the shire’s total visitor spending of $132 million (270m tot), nearly doubled the previous year of $72 million.
Council’s manager of tourism and events Tim Booth said it bode well for local businesses: “We’re also seeing strong growth with accommodation bookings through March and April, so we are looking forward to seeing this data in the coming months.”